Working Smart
By Lee Rossini
Alex Osterwalder's Business Model Canvas (BMC) is a widely used strategic management framework for designing, analysing and refining business models. Introduced in Business Model Generation (Osterwalder & Pigneur, 2010), the canvas provides a visual representation of how a business creates, delivers and captures value. Rather than relying on lengthy business plans, the BMC encourages businesses to view their business model as an interconnected system that can be tested, adapted and improved.
Read more...CPD
Subscribers are reminded that they can complete monthly CPD quizzes and claim CPD hours before the 31 May deadline. View the CPD FAQs for more on accessing the CPD quizzes.